
Royal Mail launches ad campaign to promote direct mail
Royal Mail has launched a major marketing push to drive the use of the mail for advertising.
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Posted by Ian Taylor | Jan 30, 2015 | News |
Royal Mail has launched a major marketing push to drive the use of the mail for advertising.
Read MorePosted by Ian Taylor | Sep 23, 2014 | News |
Canada Post has launched a new online tool that will allow small businesses to create and run a direct marketing campaign through a single application.
Read MorePosted by Ian Taylor | Aug 7, 2014 | News |
Direct mail companies in the UK working on behalf of financial services firms or charities have been warned they could be sitting on a huge VAT “timebomb”.
Read MorePosted by Ian Taylor | Jun 12, 2014 | News |
Mail services giant Pitney Bowes has opened a fifth direct mail sorting centre in the United states to expand its Presort Services unit.
Read MorePosted by Ian Taylor | Dec 20, 2012 | News |
The average adult is being bombarded by between 600 and 3,000 promotional messages every day – but marketers are increasingly finding their targets proficient at filtering out such material.
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