Tag: UK

Heads from six postal services gather

Posted by | Jul 25, 2006 | |

Senior executives from six postal administrations in the Asia-Pacific region will today wrap up their three-day meeting held at Seoul’s Shilla Hotel, the meeting’s organizer Korea Post said yesterday.
Participants of the fourth annual Kahala Posts Group CEO/BOD Joint Meetings discussed the current status and future prospects of “express mail services,” or EMS, and the implementation of the Kahala Initiative, the state-run postal service said.

Participants include Tam Wing-pong, postmaster general of Hong Kong Post; Toshihiro Takahashi, senior executive vice president for Japan Post; Hwang Joong-yon, inspector general of Korea Post; Ma Jun Sheng, vice director-general of the Chinese State Postal Bureau; Graeme John, managing director of Australia Post; and Paul Vogel, vice president for network operations management in the U.S. Postal Service. Adam Crozier of the U.K.’s Royal Mail, which will soon likely join the Kahala membership, also attended the meeting.

The Kahala Initiative refers to an integrated postal service network among six member countries including Korea, the United States, Japan, China, Australia and Hong Kong, to enhance the quality and competitiveness of EMS.

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Postal regulator set to unveil plan to split UK Royal Mail in two

Posted by | Jul 25, 2006 | |

Radical plans to split the Royal Mail in two and reduce the volume of letters covered by its one-price-goes-anywhere guarantee are to be canvassed next month by the postal regulator.

Postcomm is preparing to launch a strategic review of the organisation which will float a number of far-reaching ideas for increasing competition in the mail market.

One idea is to separate Royal Mail’s trunk network from its “last mile” delivery network of postmen and postwomen to make the business more transparent to rival operators.

Another is to remove more categories of mail from the universal service obligation (USO) which requires Royal Mail to deliver to all addresses in the country at a uniform price. At present, about three-quarters of all letters, including normal first- and second-class deliveries and the two biggest categories of business mail, are covered by the USO.

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Making the right connections;Superbrands: Britain's strongest brands 2006;Sponsored supplement

Posted by | Jul 23, 2006 | |

As more business is done over the net, CLARE GASCOIGNE assesses the power of online branding

When Honda ran a television campaign showing Honda owners who look like their cars, it invited viewers to post photos of themselves and their vehicles on its website. The move generated so much traffic that the car maker had to set up a new site.

It is a good example of one of the net’s key features: interactivity. The ability to engage can help develop a brand and inspire customer loyalty.

“The key word with online branding is simplicity,” says Michael Peters, chairman of Identica, a branding consultancy. “People have so little time, you have to be able to sustain their interest. Online branding should be about distilling the essence of what the brand is until you get to its core values.”

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TNT Helps the News Flow at the FT

Posted by | Jul 21, 2006 | |

The mailroom management arm of a business-to-business express delivery giant has scooped a new two-year contract to provide a range of services for one of the most famous newspapers in the world.

TNT Managed Services, a division on TNT Express Specialist Services, has been tasked to provide a full goods in/goods out, portering and mailroom solution at the Financial Times headquarters building at Number One, Southwark Bridge, central London.

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Print/Envelopes: Long live the statement

Posted by | Jul 21, 2006 | |

Could the rise of digital print and online billing see the death of paper-based statement marketing, asks Claire Foss.

The synergies between statements and marketing are obvious: customers are more likely to open, read and engage with statements and bills. Once the technology to produce tailored messages is in place, running costs are low. Brands including HSBC, BT and GE as well as most utility, telecoms and financial services are engaged in statement marketing programmes.

They are mining a rich seam. Transactional mail constitutes a third of the UK’s total mail, according to a Triangle Transactional Mail survey in January, of which about 70 per cent was generated from financial services.

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