Removing mail price controls "could drive UK firms away", warns DMA
Businesses could be driven away from using the mail in the UK if regulators remove price controls from Royal Mail’s commercial bulk mail services.
Read MoreTag: Direct Marketing Association
US direct marketing spending to rise, but confidence wavers
Direct marketers in the United States are generally increasing their spending at the moment, according to the latest industry, but twice as many are now looking to cut spending as a result of economic uncertainty.
Read MoreCustomers force Royal Mail rethink on letter branding
Royal Mail has been forced to rethink its plans to splash “delivered by the Royal Mail” across all advertising mail passing through its network – after a backlash from the advertising industry. The move...
Read MoreUS DMA publishes Quarterly Business Review
The US Direct Marketing Association (DMA) today released its Quarterly Business Review (QBR) for the second quarter of 2010.
Read MoreAllen appointed interim president & CEO at US DMA
The Direct Marketing Association (DMA) has named Robert (Bob) Allen interim president & CEO.
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