Open Pricer helps Estafeta Mexicana transform their pricing processes

Open Pricer helps Estafeta Mexicana transform their pricing processes

Mexico’s logistics specialist Estafeta is implementing Open Pricer’s Cloud platform to support new pricing strategies required by the strong increase in the number of parcels.

Estafeta’s main market, Mexico, experienced a boom of e-commerce fostered by lockdowns and closure of non-essential stores. In such a context, the group faced a significant growth in parcel volumes with the highest amount registered last December in its 41 years of existence.

The company has the densest network of distribution facilities and the largest fleet of aircrafts and trucks to cover the vast territory of Mexico (4.000+ km from North to South and 2.500+ km from East to West).

Estafeta has recently increased investments in capacity to support the needs of their customers and maintain a high service level. Moreover, a significant change of business mix and shipping profiles has occurred. For these reasons it was essential to revise the pricing strategy to sustain growth and service levels and have the right tools to set and manage the right prices in a rapidly changing market.

“We have selected Open Pricer because we wanted a solution supported by a proven technology that could easily integrate with our existing systems and could be implemented quickly,” said María Griselda Hernández, Chief Marketing Officer at Estafeta.

“We are proud to help Estafeta transform their pricing processes based on Data Science. In a context of increasing volumes, smart pricing is a powerful lever for carriers to generate a fair margin enabling them to invest in additional capacity required by their customers.” said Daniel Rueda, CEO of Open Pricer.

Relevant Directory Listings

Listing image


Doddle powers PUDO networks and intelligent returns management for some of the world’s most innovative carriers and posts. Our experience building our own successful PUDO network in the UK means we have unprecedented insight into the needs of consumers, carriers and retailers meaning we can […]

Find out more

Other Directory Listings




P&P Poll


What is your top business priority?

Thank you for voting
You have already voted on this poll!
Please select an option!

MER Magazine

The Mail & Express Review (MER) Magazine is our quarterly print publication. Packed with original content and thought-provoking features, MER is a must-read for those who want the inside track on the industry.


News Archive

Pin It on Pinterest

Share This