Bid-Up.tv & Business Express partnership
Leading home delivery parcel company, Business Express’ newest contract will involve almost 400,000 deliveries in the first year, on behalf of the interactive auction digital television channel. bid-up.tv.
Available to Sky I Digital TV subscribers, bid-up. tv provides a multi-platform experience where viewers can hid live for a wide range of leading brand products it the same time, either via the company’s website or by phone when watching television.
The fast-moving auction showcase offering over 1 live, instant auctions every day – introduces viewers to varied auctions such as Lots of Jewellery and Homestyle. Bid-up.tv has taken full advantage of the exploding Digital TV market, which already stands at over five million homes and is expected to reach over 12 million by December 2004
Once the hammer has fallen on the products snapped up at auction , the distribution operation begins. Bid-up.tv is based in west London. It is at these premises that goods are picked and packed. and made ready for delivery by Business Express to customers homes.
Speaking about the Business Express contract, Alan Saunders, Operations Manager for bid—up.tv. said: ‘The delivery element of the suppi chain is vitally important to the home shopping experience providing the only customer-facing opportunity. Business Express is recognised for its high-quality reputation as a leading home delivery specialist, and we recognise the value in working in partnership them, and benefiting from their business expertise’.
