UPS set to delivery 88m flowers this Valentine’s Day
UPS has announced that it is ramping up its network to deliver an estimated 88m flowers this Valentine’s Day.
In a statement issued yesterday (12 February), UPS said it will handle more than 8m pounds of blooms for US consumers, enough to fill 64 wide-body 767s, on a very tight deadline.
To ensure flowers are delivered at the peak of freshness, UPS transports the shipments from fields in Latin American countries through the Miami International Airport (MIA) to the final recipient in less than two days.
“Delivery must move at the speed of ‘love at first sight’,” said Frank Diaz, global marketing manager, UPS Americas Region. “This is why we rev up our operations to move more than 514,000 boxes of flowers.”
The blooms are transported in temperature-controlled aircraft and trucks. Once shipments arrive at UPS facilities at MIA, they are rushed to a refrigerated warehouse cooler the size of about five basketball courts and US Customs and Border Protection agents inspect and sort the boxes for fast clearance.