Tag: USA

US DMA optimistic that 2004 is the year for postal reform

The Direct Marketing Association (The DMA) expressed its appreciation to the leadership of the U.S. House of Representative’s Government Reform Committee whose Special Panel on Postal Reform and Oversight heard the concerns of the mailing community regarding the future of the U.S. Postal Service (USPS). The DMA and other stakeholders have long held that the viability of the world’s largest postal network, and those whose livelihoods depend on it, are in jeopardy unless meaningful postal reform legislation is enacted into law.

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Astar asks DOT to toss latest challenge

Astar Air Cargo Inc. urged the Department of Transportation to throw out a request by rivals FedEx Corp. and United Parcel Service to review a ruling that found Astar is owned and controlled by U.S. citizens.

In a filing, Miami-based Astar accused FedEx and UPS, which carry nearly 75 percent of U.S. air and ground shipments, of “sour grapes.” Astar said the department” should let the parties compete in the marketplace” and reject moves by FedEx and UPS to reopen the case.

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USPS Ranks Number One in Consumer Trust Survey

For the second year in a row, the US Postal Service came out on top in a survey of which government agencies consumers trust most with their personal information. Sixty government agencies were examined in the survey. Not surprisingly, personal interaction with mail carriers was a major reason for the high ranking. “When we spoke with some of the survey respondents, they indicated that the reason for having the most confidence in the Postal Service was based on their personal relationship with their mail carrier,” said Dr. Larry Ponemon, director of the Ponemon Institute. “They associate the Postal Service with the friendly person who delivers their catalogs, birthday cards and holds their mail when they go on vacation. They told us that they trust their mail carrier and in turn the Postal Service.”

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US Customized Market Mail, Other Initiatives Doing Well, Official Tells MTAC

Mailers have been highly receptive to many new U.S. Postal Service initiatives, Anita Bizzotto, USPS chief marketing officer and senior vice president, said at the Mailers Technical Advisory Committee meeting Feb. 4 at the postal headquarters.

Customized Market Mail, a postal classification begun in August that lets direct marketers mail nonrectangular pieces, has resulted in 39 individual mailings totaling 500,000 to 1 million pieces, she said. Response rates for mail pieces using CMM have ranged from 4 percent to 20 percent.

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FedEx close to Kinko deal

James Hudson, vice-president of FedEx, said he sees only plain sailing in the US transport giant’s USD 2.4 billion (GBP 1.3 billion) takeover of the copy centre chain Kinko’s. He indicated that the deal could be completed before March 1. FedEx announced the all-cash agreement to buy Kinko’s and its 1,200 stores in December.

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