Ciblex: “H Proximity” service
Ciblex structured the “H Proximity” network in 2006. “H Proximity” involves 3,400 local computerized branches where packages are available by 8:00 a.m. the next day: 3000 tobacco shops, 300 PartSpeed Sites with 3,200 locked boxes, 100 PUDO2 points (network made up of Ciblex branches and partner drop-off points).
With 80 pct of the French population less than 15 minutes from a point of delivery, this network offers unique geographical coverage. It has a wide range of business hours (some branches are open on Sundays) and even 24/7 access for PartSpeed sites (locked boxes).
The computer system makes real time tracking possible with verification of the correct allocation of the correct package at the correct local branch.
In addition, secured package pick-up by the recipient is controlled by a personalized badge system.
This is a feature that guarantees the speed of operations. All outgoing packages are picked up during the day and delivered at the local branch by 8:00 a.m. the next day.
Return packages dropped off at a local branch before 12:45 p.m. are returned to a repair centre or any other site by 8 a.m., 9 a.m., or noon the next day.
Recipients (technicians, traveling sales representatives, medical visitors, traveling professionals, artisans, or individuals) are informed of the availability of their packages in real time by SMS. They can pick up the package at their chosen day and time, within the time limit determined by each package shipper.
The innovation lies in the proximity and accessibility of the network, but especially and above all in the feedback.
Computer-equipped local branches, in the case of B to B, allow for automatic management of order and return transfers. Real-time tracking covers all of the steps of the package delivery and return process (from the acceptance of the package by Ciblex…to the pick-up by the recipient).
In B to C, when consumers place their orders on the e-merchant site, they can use a “Web map” to choose the most convenient local branch (close to their home, their workplace, etc.). Once the order is entered, all of the delivery operations are immediately triggered.
The order can be tracked online directly on the merchant’s Web site. Each month, 40,000 packages pass through the “H Proximity” network, which is now used by more than 40 Ciblex customer companies, for example Nextiraone (telephony), Fujitsu Siemens, (information technology), Diagnostica Stago (medical), etc.