Doddle opts for Couchbase to support growth plans
Click & Collect specialist Doddle is using systems from NoSQL database technology provider Couchbase to support its growth strategy – which includes plans for expansion to the United States. In a statement issued today (2 February), Couchbase said: “Thanks to Couchbase’s ability to seamlessly manage data on mobile devices, Parcelistas (store staff) at Doddle stores can now serve customers on mobile devices whether online or offline, no longer requiring a high-bandwidth fiber or 4G connection.
“In addition, Doddle can get new stores up and running much more quickly, reducing time-to-open from six weeks to 14 days or less.”
Gary O’Connor, CTO, Doddle, commented: “With plans to grow our store presence tenfold in 2017, transitioning to Couchbase is very strategic for us. We can now open new, smaller-format storefronts faster and maximize the ROI of each new location, without needing the continuous, high-speed connection to a central server that our previous system required. This ensures our teams can continue to serve customers online and offline, providing a more consistent customer experience.”
“Doddle has fundamentally disrupted parcel delivery by making it fast, easy and frictionless for people to pick up their online orders and overcome the hassles and growing problem of missed deliveries,” said Bob Wiederhold, president and CEO of Couchbase.
“With a mobile and offline-first strategy, Doddle has been able to further transform its operations.”
Intriguingly, the Couchbase statement added: “Doddle is also expanding to the United States, where 73%of consumers express interest in picking up online orders in-store.
“Its new Powered by Doddle offering, which includes the Couchbase data platform, provides a comprehensive click & collect solution that includes all the software, training, communications and analytics modules U.S. retailers need to grow their click & collect business and associated revenue.
