Carrefour: Personal Shopping is a new trend within the booming Home Delivery market
After extending its international commercial agreement with European e-grocery marketplace, Everli, to France, Carrefour made its hypermarkets and supermarkets available on the platform in 10 cities: Lille, Lyon, Nice, Toulouse, Bordeaux, Montpellier, Nantes, Grenoble, Rennes, Paris and their surrounding suburbs. The addition of Paris to Everli’s platform is also part of today’s news, as Everli continues to increase access to same-day grocery delivery across the country. Everli will start operating from the suburbs of Paris today, before moving into the inner center in the coming weeks.
Thanks to this expansion, Carrefour and Everli will provide consumers in these cities up to 25,000 products from more than 140 of their favourite local stores, delivered the same day, and including a wide selection from Carrefour’s fresh food counters such as bakers, butchers, cold meats, fishmongers, and cheeses.
As well offering very competitive pricing Everli is giving new customers free delivery plus €40 off across their first four orders with Carrefour when they spend a minimum of €60.
Founded in 2014, Everli is an online marketplace that allows customers to order large basket shops from their favorite supermarkets and have them delivered at home via a network of Everli Shoppers, who go to the store to pick and deliver products to the consumer the same-day, within a one-hour window of their choice. The model partners and collects from existing and trusted local stores, which allows it to provide wider geographical coverage to many areas of the cities and surrounding suburbs that are often underserved and lacking existing options.
“Personal Shopping is a new trend within the booming Home Delivery market. As retailer N°1 in Home Delivery for groceries, Carrefour wanted to embrace this new segment to complement its existing e-commerce services’ portfolio, and meet customers’ expectations. The success of our partnership with Everli in other countries for weekly big baskets, made us confident to naturally develop together in France, our main market” says Elodie Perthuisot, Executive Director E-commerce, Data and Digital Transformation of the Carrefour Group.
“At Everli, we are focused on delivering high-demanding customers peace of mind, allowing them to easily place an order for their weekly grocery from their favourite store in a few minutes, and receive it on the same-day, thanks to our dedicated Everli Shoppers”, said Federico Sargenti, CEO at Everli – “We’ve had a long and successful partnership with Carrefour in other markets, and know how important they are to French customers, and therefore we’re thrilled that we’re able to offer access to their products on our platform across France.”