Canada's EPOST Launches Business and Technology Modules for International Postal Administrations

EPOST will announce new international business and technology
modules, based on the proprietary EPOST model in Canada, that are
now available to postal administrations worldwide. The EPOST
international modules will offer postal administrations critical
speed-to-market results through EPOST’s intellectual property on the
business, technical and operational issues involved in launching an
e-postal initiative. EPOST is the world’s first electronic post office,
providing a
secure location where customers and businesses can receive and
process any type of mail on-line. Founded by Canada Post Corp. and
Cebra Inc., the e-commerce subsidiary of one of Canada’s largest
banks, EPOST was successfully launched in the Canadian marketplace
in November 1999. Since launching, more than 130,000 Canadians have
registered with the EPOST service, and more than 90 companies have
committed to sending mail through EPOST. “Postal administrations must act
immediately to leverage their
trusted brands and take advantage of new business opportunities that
are emerging on the Internet,” said Peter Melanson, President and
CEO of EPOST. “EPOST has a proven business model that offers postal
administrations a speed-to-market competitive advantage, and we have
witnessed a great deal of interest in the EPOST model.” A recent Killen &
Associates report entitled “Reinventing the Posts:
A Strategic and Tactical Blueprint for Transforming Postal
Authorities into Competitive Information Carriers and Processors”
states that by 2005, there will be a $614 billion opportunity in
non-mail markets. The Killen & Associates report urges postal
administrations to take advantage of this opportunity before they
lose out to private sector competitors and says: “EPOST is more
advanced than any other postal authority in terms of meeting these
needs.” The Killen & Associates report also recommends that postal
administrations “study success models such as EPOST to learn how a
mix of services can be successfully bundled for 21st Century postal
e-business.” To address these mail and non-mail market opportunities, the
EPOST
International Business and Technology Modules will offer the
following information: – Business Modeling Module – The market research,
reports and
analysis that help to build the business case for an EPOST service.
– Electronic Delivery Management (EDM) Software Application Module –
Information about NETdelivery Corporation’s EDM software that drives
the EPOST solution, and the EPOST Electronic Postmark that
authenticates all mail sent through the service.
– Setup, Configuration and Implementation Module – Key learnings and
tools for planning, purchasing and implementing decisions as they
relate to infrastructure.
– Sender Implementation and Client Care Services Module – The
Solutions Management, Project Management, Technical Analysis and Client
Care
services and tools required to move mailers from the assessment
phase through to post production implementation support.
– Sales, Marketing and Product Management Strategies Module – The
strategies and tools to increase the critical mass of mailers and
maximize consumer adoption.
– Human Resources, Organization & Culture Module – A proven
understanding of the human capital, organization structure and
culture required to create an EPOST service.
– EPOST Express Software Application Module – The EPOST Express
application allows financial institutions and web portals to present
EPOST documents directly at their online banking web site or portal
interface — a critical element of the deployment strategy for EPOST
services.
The modules offer flexible solutions that are designed to meet a
variety of business requirements. Postal administrations can
purchase an end-to-end EPOST module solution, a customized package
based on several modules or even a