Tag: Croatia

Global-Z International, a bureau specializing in the data processing of international mailing addresses for global direct marketers, announced today the addition of Poland to their data processing service designed to help mailers initiate and maintain better direct mail communication with new and existing customers in Central & Eastern Europe, in general, and Poland specifically.

“We have seen a recent and growing demand for postal data processing for Central & Eastern European countries, such as Poland.” noted Sasha Garder, President at Global-Z. Gross Domestic Product (GDP) growth in Poland has been strong and steady with its entry into the EU in 2004. Including planned incorporation of the Euro as its official currency scheduled for January 2012 (replacing the current official currency; Zloty), opportunities for Poland ‘s citizens, its neighboring EU members, and for direct marketers looking to add fuel to Poland ‘s economic engine, Garder added “Global-Z has seen growing demand for quality postal data hygiene.

Turkey and Croatia , also in negotiations for EU membership, will also get a close look from abroad from many perspectives– including that of direct marketers. Turkey is a country for which Global-Z provides direct marketers with postal address verification, correction and standardization at the street, city and post code levels of resolution. Additionally, this same level of Global-Z address resolution is available to mailers looking toward Hungary . Garder concluded, “As the EU expands its member states, direct marketers’ growing interest in these regions of opportunity will no doubt expand Global-Z’s Central and Eastern European response to market demand.”