Tag: Tesco

Tesco tries its hand at estate agency

The estate agency industry has been under threat of a shake up from the internet for a while now and things are looking bleaker for them as Tesco moves into the market. However, the supermarket may have difficulties with its offering since it wants to list property from estate agents as well as private sales.

Tesco’s new property sites lists private sales followed by property for sale through estate agents. In exchange for GBP 199 (a lot less that the percentage of sale value charged by estate agents) Tesco is offering sellers an advert with up to 20 images. This is linked to virtual earth images and local information such as OFSTED and local government sites. Also included in the price is a pdf of the property details, a for sale sign and an area for managing the sale and communicating with the buyer.

The Telegraph reports that Tesco has approached online sites advertising property for sale from estate agents and has not had much success with finding partners. Warren Bright, chief executive of Propertyfinder, said: “We were approached some months ago but we have chosen not to participate, as their proposition is not in the interests of the estate agent, who is our customer.”

The site currently lists fish4homes and SmartNewHomes as search partners.

However, another industry which should be looking at its charges is lawyers offering conveyancing. While online services are already undercutting the average prices charged by traditional firms, the weight and trust of Tesco’s name behind MyHomeMove (with which it’s partnered) could find more people trusting online legal practices.

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New loyalty scheme brings revenue stream to retailers

Webloyalty has launched its shopper discounts and rewards programme in UK. The scheme has been running successfully in the US with 140 retailers and has now moved to the UK market with Interflora being the first retailer to sign up for the new concept.

Membership to the Webloyalty scheme is offered on participating retailers’ sites once a customers has completed a purchase. When a shopper would normally see a thank you for your order or click here to continue shopping message, an offer is highlighted – such as money off future purchases. They can then click through to the Webloyalty site and find out more or sign up for the scheme.

Interflora customers, for example, have the option to join Webloyalty’s Shopper Discounts and Rewards programme and received up to 40% off online purchases with retailers such as M&S, John Lewis, Asda, Tesco, PC World and Lastminute.com. New members also receive a GBP 10 cash back voucher towards their next purchase at Interflora.co.uk. This GBP 10 is funded by Webloyalty.

The retailer benefits from an extra revenue stream since Webloyalty pays retailers for each new member that signs up. It’s also adding value to the customer’s purchase and deepening the relationship between the retailer and shopper. Michael Barringer, Marketing Director of Interflora said that this, along with the transparency, is amongst the factors that made the scheme appealing to the company.

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Comeback for catalogues?

Far from being dethroned by the internet, the big book has thrived on the back of an online presence and given UK printers a major boost.

Not only are many retail firms adding catalogues as a fundamental part of their strategies, but the catalogue is also serving to complement online sales. Even websites such as Ebay have produced print editions.

Good news for catalogue printers is that while those that historically have relied on the medium to get their message across continue to do so – such as mail order companies like Avon, Empire, and Grattons – there is a growing band of retailers willing to embrace the power of the printed page and move from a store- or internet-only presence to a bulging product catalogue. Tesco, Woolworths and John Lewis, among many others, have all gone down this route. Online sales are flourishing, and that’s down to the traditional, bulky catalogue being replaced by clever, creative marketing: catalogues are now smaller, smarter, and bursting with fresh products. However, that stability and growth may be compromised by the increasing trend of production going overseas. Big retailers such as Tesco and Woolworths have already placed major slices of their catalogue work abroad, and the question arises as to whether production is increasingly likely to go there in the future.

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TNT Logistics UK To Manage Home Delivery Services for Tesco Direct

TNT Logistics UK, a unit of Dutch mail and express deliveries group TNT NV, will manage the home delivery services of the recently launched Tesco Direct business of UK retailer Tesco Plc., TNT said on September 5, 2006.

Financial aspects of the deal were not disclosed.

Under the five-year contract between the two companies, TNT will run Tesco’s logistics operations from the new National Distribution Centre in Crewe, in the UK. TNT will also use six home delivery platforms between Glasgow and Exeter.

A total of 200 employees of TNT will be responsible for Tesco Direct home delivery.

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