Bill Reid to head new ‘LYNX at Home’ Division

Experienced LYNX Express Executive Bill Reid has been appointed director of the company’s new ‘LYNX@Home’ division.

Born in Scotland, Bill (48) has been employed by LYNX for the past four years. He has been in the parcels industry for most of his 30 year career, including 13 years with United Carriers, Carryfast and also Pickfords and Bullens in the commercial relocation industry under the NFC banner.

He began his career with LYNX as senior branch manager at Southampton, moving up to regional director for the Central East Region and subsequently regional director for LYNX Solutions.

Bill is excited by the challenge he faces in making a success of LYNX’s latest division. “My previous experience in setting up the LYNX contract with Redcats has given me an excellent grounding for the new division.

‘LYNX@Home’ is a partnership with the established LYNX partner Redcats who provide a ‘last mile’ courier service through 2,000 strong Courier Link home delivery agents. Leveraging off the complementary business strengths of the LYNX network and the Redcats home delivery agents, ‘LYNX@Home’ is able to offer a wider range of distribution solutions its customers. The new service offers fulfillment houses and internet based companies the opportunity to expand into the home delivery market with the confidence that the distribution element of their business will be in good hands.

“We have already received an excellent response to this new service and the potential is enormous. We recognise that we have a major opportunity in ‘LYNX@Home’ to provide a service that meets the needs of our customers’ customers in the evolving arena of e-commerce.